A practical starting point
Building a technology business involves product decisions, customer conversations and the confidence to test an uncertain idea. Your experience can reveal problems that others overlook.
Start by describing a customer situation you understand well. Identify the person who uses the solution and the person who would approve the purchase. These may be different people with different priorities.
Build a small support circle for feedback, while keeping decisions grounded in customer evidence. A network can help you ask better questions; it cannot replace testing the offer.
The practical guide below works through a hypothetical example, the decisions to check and a way to review the result. Use it to prepare questions for your own situation; adapt the exercise to the information and tools you are authorised to use.
Women in Tech Business is a collection for practical founder decisions, not a promise of funding, membership or accreditation. Use Founder Pitch Planning to explain the current idea and Planning Your Founder Work Session to choose the next experiment. End each conversation with an action you can actually take: a customer introduction, a prototype review or a clearer brief. Record what you learned before polishing the presentation again.
Read the practical guide
Women in Tech Business: a practical planning guide →Related topics
Start with a better brief.
Use the free planning tool, then tell us what you want to achieve.